Jellycat Bags
The bags are made from the same plush as the soft toys, in the shape of the animals people already know: a bunny backpack, a bag with a bear's face on the flap, a small shoulder bag with ears.
Practical as well as soft
Inside there is a proper lining and a zip or a magnetic clasp, and the straps are stitched into the seam rather than sewn onto the surface, which is where a child's bag usually gives way first. The backpacks have adjustable straps and fit a lunch box and a drink.
For a first day at school
A soft bag is a gentler thing to hand a small child than a stiff rucksack: it packs down, it has nothing hard to press into the back and it is recognisable on a peg from across a corridor. Sponge the outside clean rather than putting it in a machine.
Ordering from Planet Happy
Order Jellycat from Planet Happy, with 30 days to change your mind.